Monday, 20 July 2015

Why Virtual Tours make a Difference

We’ve already mentioned that 89% of buyers begin their house hunting online to access instant information and view virtual tours. Virtual tours provide a realistic look at all of the rooms and features of a home in a matter of minutes. Here is why virtual tours make a difference in your results:

  • Websites with virtual tours are viewed 5-10 times longer than those without
  • Virtual tours are clicked 40% more than stills (Planet Home and Realtor)
  • 75% of buyers use virtual tours during the final decision making (Planet Home)
  • Listings with virtual tours can generate 47% more dollars per square foot than still images or poor quality images
  • Available 24/7 so buyers can view them at their convenience
  • Can be syndicated to reach the highest profile sites in the industry including Realtor.com, MLS, Trulia, Zillow and YouTube
  • Provides a professional image of you while engaging buyers
  • People searching online WANT TO BUY a house in YOUR area

Virtual tours also provide you with an edge over the competition with professional photos you can use in all of your marketing materials. Professional shots used in digital marketing such as eflyers increases click throughs by 61%.
When you use Realtour’s pro photography you get a FREE virtual tour and FREE Printable Property Flyer with access to our targeted eblast tool to instantly reach as many agents as you wish. AND Professional shots will cost you less than 1% of your earnings.

Start increasing your sales and create your FREE Realtour account with access to our online marketing tools, the best pro photographers in your area and stunning virtual tours that sell houses.

How to be your own Digital Marketing Expert

89% of Home Buyers Start Shopping Online

You know there is more to selling houses than staking a sign in the front yard. 89% of house hunters are looking for their dream home online. People no longer read the Sunday papers looking for open houses. Instead they shop online viewing listings and virtual tours to save time. That means you have to become your own digital marketing expert if you want to reach not only home buyers, but their agents.

Marketing Experts Cost Money

It takes work to get all your marketing materials together and paying someone else to get the message out eats into your commission. With the right tools you could cut your effort by more than half and prepare your own digital marketing at a fraction of the cost.
  • The tools you need should ideally allow you to:
  • Prepare quick and easy virtual tours you can post to major sites such as realtor.com, MLS, YouTube, Zillow, Trulia and Vast
  • Have instant syndicated exposure to thousands of house hunters and agents looking for properties in your neighborhood
  • Prepare complimentary marketing products such as eflyers using a unique “push” method that puts the information in front of the buyers’ agents so they can see you have just what their client wants to sell houses faster
  • Unique area targeted email addresses based on active agents, not zip codes
  • Provide consistency and automatic preparation of customized backup print materials such as professional quality brochures for open houses and post cards to attract new clients
  • See statistics based on who is viewing your virtual tours and reading your eflyers to track your efforts

Becoming your own digital marketing expert can increase sales with minimal investment while getting higher quality custom digital marketing materials that sell houses.

Realtour has the simple, affordable digital marketing tools you need with FREE, no obligation membership and your choice of marketing packages or a la carte services ideal for your needs. Email amanda@realtour.biz for more information or visit www.realtour.biz to get started today.